“Coffee is one of the few products involving nature, people, machines and technology in any stage of its production, as well as sensory communication. A day without coffee would be an empty world!”

Sevan Istanboulian, Founder

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June 2024

Coffee is an essential part of many people's daily routine, but even the most seasoned coffee drinkers can fall into some common traps. Here are ten mistakes you might be making with your coffee, and how to fix them.   Using Stale Coffee Beans: Freshness is one of the most important factors in a good cup of coffee. If you're using coffee that's been sitting on your shelf for months, you're missing out on

While Guatemala is famous for the quality of its specialty coffees, not long ago it was difficult to find good coffee to drink locally. In fact, Guatemalans have only recently begun to drink their own coffee, as the best beans have always been exported to Canada, the United States, and Europe. As a result, the producing countries have never been major consumers of specialty coffee. Supporting fair trade is critical to ensuring that